Advertise with Us!
Vermont Sports magazine can help you quickly increase awareness, participation, and sales for your product, service, or event. Call or email us at 518-877-8788 or Darryl@AdkSports.com to reach our 60,000 active, interested and affluent readers. Here’s our media kit for complete information including prices, ad sizes and specs.
Promote Your Message to 60,000 Sports, Recreation, Fitness and Travel Enthusiasts
PRINT MAGAZINE
20,000 copies monthly distributed free at 400 locations across Vermont and the Northeast.
DIGITAL MAGAZINE
Complete flipbook issues available at VTSports.com with 25,000 unique visitors per month.
E-NEWS BLASTS
Popular Weekly emailed to 10,000 subscribers with 40% open rate with articles, ads, digital issue, and events. Custom e-news campaigns can be arranged.
SOCIAL MEDIA
Events, articles, ads, Weekly and digital issue shared on Facebook and Instagram.
| Deadlines: Space/ad closing is the 20th of each month for the following month’s issue. Issue will publish and distribute around the 1st of each month. |
| Frequency Rates & Discounts: 1-2, 3-5, 6-11, or 12 time rates are available upon commitment to insertion dates, or as earned during a 12 month period. |
| Payment Terms: All accounts are due within 30 days of invoice date. After 90 days, we reserve the right to use credit/debit card on file to fulfill all or part of balance owed. |
| Printing & Production: Web offset, tabloid style 10.5” x 11” page size on 35lb premium high-bright newsprint. Full-color throughout. Output: 100-lpi. |
| Advertising Specifications: Preferred electronic files are press-optimized PDF, EPS or TIFF in CMYK format to exact size with no bleed. Image resolution should be 200 pixels/inch or higher. No four-color black type. Email to: info@AdkSports.com. |
| Advertising Design Service: We can create a quality ad for you, make alterations to an existing ad, or perform necessary file work. Billed to advertiser at discounted rate of $45 per hour. Free quotes. |
| Conditions: No cancellations accepted after space closing date. Publisher reserves the right to reject or cancel any advertising for any reason at any time. |
AUDIENCE PROFILE
Vermont Sports magazine readers are active, interested and affluent outdoor enthusiasts who live, visit or play in Vermont.
EDITORIAL PROFILE
Established in 2000, we are the essential guide for lifelong aerobic sports, outdoor recreation, health, fitness and travel in Vermont.
PRINT CIRCULATION
Circulation: 20,000 copies.
Readership: 60,000 (2.5 pass-along circulation plus online views)
Distribution: Distributed free at 400 locations (99% pickup rate).
30% Northwest Vermont
20% Central Vermont
15% Northeast Vermont
20% Southern Vermont
15% Upstate NY, Western Mass. & New Hampshire
Frequency: Published monthly at the beginning of each month.
Locations: Wherever sports, recreation, fitness and travel-minded people are likely to go.
Subscriptions: 1 year for $24.95 • 2 years for $44.95 • 3 years for $59.95
DEMOGRAPHICS
Sex: Male: 50%, Female: 50% Education: High School: 20%, College Graduate: 60%, Post-Graduate Degree: 20% Age: 18-39: 25%, 40-59: 50%, 60+: 25% Household Income: $25,000-$99,000: 20%, $100,000-$149,000: 30%, $150,000-$199,000: 30%, $200,000+: 20% Participation: Running: 71%, Hiking: 66%, Bicycling: 55%, Kayaking/Canoeing/SUP: 52%, Cross-Country Skiing: 50%, Alpine Skiing/Riding: 45%, Mountain Biking: 44%, Snowshoeing: 35%, Triathlon: 34%, Swimming: 33%, Weight Training: 30%, Camping: 28%, Backpacking: 24%, Fitness Classes: 19%, Rock/Ice Climbing: 18%, Golf: 16%, Tennis: 14%, Backcountry Skiing: 12%, Inline Skating: 10%